Adding a Little ‘Zip’ to ZAP: Improved venue breathes new life into annual zin event
Post by Chuck Hayward | February 2nd, 2012
The last weekend of January always manages to banish the mid-winter blues with its promise of three highly anticipated annual events: the impending Super Bowl, the release of Silver Oak’s Napa cabernet, and the annual ZAP tasting in San Francisco. No matter what one thinks of the grape, the red wine confab is truly one of the great wine events held in the United States. Populist in approach with its sprinkling of thought-provoking seminars to placate budding wine geeks, the annual tribute to California’s heritage grape attracts a happy crowd of consumers and industry folks alike, and not surprisingly, very few sommeliers.
As much as ZAP has been a model of consistency from year to year, 2012 brought about a big change as its venue transitioned from the familiar confines of Fort Mason to the far more spacious San Francisco Concourse in San Francisco’s South of Market district. The event certainly benefited from the change, as the new digs seemed to infuse everyone with renewed energy. Incredibly, all the wineries were housed under one roof and with plenty of room to spare. The carpeted floors helped to keep the noise down, especially the cheers that inevitably follow the occasional broken glass. Most importantly, there was plenty of room to maneuver about and tables were noticeably less cramped. (more…)